Seminar: Using Quantitative Techniques to Drive Business Results, or A Day in the Life of a Former Math Major

Posted on April 21st, 2005 by

Kevin Anderson

Tuesday, April 26, 2005 at 3:30pm in Olin 320

Carlson Marketing Groups “Decision Sciences” division is a team of 60+ statisticians and others with quantitative backgrounds that use statistical measurement and analysis to help our clents run world-class marketing programs. In this talk I’ll describe our group, the services we provide, and the type of skills we seek in job candidates. I will provide examples from work we’ve done for a major financial services client to emphasizes the types of insights we’re often able to uncover.

Refreshments will be served.

Kevin Anderson is a Manager within Decision Sciences at Carlson Marketing Group.


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